Yeung, Ngai (July 27, 2023). "Bud Light Brewer Lays Off Hundreds of U.S. Workers". Wall Street Journal . Retrieved July 29, 2023. Pandolfo, Chris. "CEO distances Anheuser-Busch from Bud Light Dylan Mulvaney controversy: 'Not a formal campaign' ". Fox Business . Retrieved May 4, 2023. Budweiser Malt Liquor Theme with Instrumental". YouTube. Archived from the original on April 9, 2023 . Retrieved January 7, 2020.

Kirchen, Rich. "Budweiser promotes limited-edition can ahead of Harley-Davidson 120th celebration". Milwaukee Business Journals. American City Business Journals . Retrieved June 4, 2023.

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Frohlich, Thomas, C. (December 9, 2013). "Nine beers many Americans no longer drink". USA Today. Archived from the original on December 10, 2013 . Retrieved December 9, 2013. {{ cite news}}: CS1 maint: multiple names: authors list ( link)

Budweiser 'Zero' Review - Alcohol-Free (0%) Lager". Steady Drinker. October 13, 2020. Archived from the original on June 30, 2022 . Retrieved June 15, 2022. Woolfson2020-04-23T09:36:00+01:00, Daniel. "Budweiser axes non-alcoholic Prohibition Brew for new Bud Zero". The Grocer. Archived from the original on April 12, 2021 . Retrieved June 15, 2022. {{ cite web}}: CS1 maint: numeric names: authors list ( link) Donald Trump Jr. called for an end to the boycott in April 2023, stating that he was not in favor of "destroying an American, iconic company" over "the stupidity of someone in a marketing campaign". He further cited their record of donating more to conservative politicians as a reason to end the boycott. [68] Ted Cruz Launches Investigation Into Bud Light for Ad Featuring Transgender Influencer, Because No, He Doesn't Have Anything Better to Do". Vanity Fair. Archived from the original on May 19, 2023 . Retrieved May 20, 2023.

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The splashy ads helped boost Bud Light’s sales 21 percent in the first full year. By late 1994, Bud Light had passed Miller Lite as America’s best-selling light lager and trailed only Budweiser among all beers, meaning Anheuser-Busch owned the top two spots. Seven years later, in 2001, Bud Light passed Budweiser to become America’s best-selling beer, period: a staple at grocery stores and bars, a ubiquitous option at the ballpark, an entry-level lager to crush at college parties and tailgates. Rheingold released Gablinger’s in 1967, positioning it as a diet drink for calorie-conscious women. It flopped. Joseph L. Owades, Rheingold’s in-house biochemist, then shared the recipe with Chicago’s Meister Bräu, where it became “ lusty, full strength” Meister Bräu Lite. After Meister Bräu went bankrupt in 1972, Miller Brewing bought the brand, reformulated it, and reintroduced it as the 96-calorie Miller Lite. It would be the first truly mass-market American light beer.

Schultz, E.J. (May 4, 2012). "Why Bud Light Killed Golden Wheat and Created Platinum and Lime-A-Rita". Crain Communications. Advertising Age. Archived from the original on June 16, 2015 . Retrieved March 4, 2015. An employee builds a tower of Bud Light beer cans for ball target practice at the Republican party of Iowa’s 2023 Lincoln Dinner in July. Photograph: Sergio Flores/AFP/Getty Images Anheuser-Busch InBev S.A. ADR underperforms Monday when compared to competitors". MarketWatch . Retrieved October 18, 2023.In summer 2017, A-B released the new "Peach-A-Rita". A-B also released the new "Orange-A-Rita", in certain states and the "Grape-Ahh-Rita" was renamed "Grape-A-Rita". Also in summer 2017, A-B introduced "Splash by Lime-A-Rita", a line of lighter Lime-A-Ritas with less alcohol, calories, and carbs available in three flavors; the existing "Straw-Ber-Rita" and the two new flavors "Pine-Apple-Rita" and "Coco-Nut-Rita". In the fall of 2017, A-B introduced Pome-Granate-Rita.

Non-alcoholic version of Budweiser developed for the Middle Eastern market. Also available in Green Apple and Tropical Fruits versions.There’s not agreement among conservatives as to whether a boycott should go on. Donald Trump Jr. called for it to end in April. In May, former President Donald Trump weighed in on the issue for the first time, writing on Truth Social, “It’s time to beat the Radical Left at their own game. Money does talk—Anheuser-Busch now understands that,” in a promotion for a book about conservative companies to buy from. (He hasn’t been very vocal about the issue. As Insider notes, financial filings show he is an AB InBev shareholder.) Bud Dry is rolled out nationally". Archived from the original on March 5, 2016 . Retrieved October 13, 2015. Wiener-Bronner, Danielle (July 21, 2023). "Here's how Bud Light became the latest corporate bogeyman for Ron DeSantis". CNN . Retrieved July 22, 2023.