Clearly, this is currently caustic soda (sodium hydroxide), since the ingredients list shows sodium salts of fatty acids, but a chemist reports that in the 1960s, caustic potash ( potassium hydroxide) was used. That same year, Thomas married Mary Pears, Francis's eldest daughter, and was appointed to run the administration in London.

Discontinued - Savers

Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. The latest 2009 modification mainly breaks down to an addition of artificial colouring and substances whose hypothetical function is either as detergents (i. The clarity of the soap gave it a novel transparent appearance, which provided a marketing advantage. The "Hypoallergenic, non-comedogenic" claim was dropped, and the 3-month aging process described on the original box does not appear on the box of the 'Gentle Care' formula.

The labelling requirement is linked to the presence of the substance in concentrations higher than the above-mentioned thresholds, irrespective of the substance’s function and irrespective of its source (i. You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included. It may not be reproduced in any way whatsoever without Wm Morrisons Supermarkets Limited prior consent, nor without due acknowledgement. Pears found that his powders and creams were frequently being used to cover up damage caused by the harshness of the soaps and other beauty products that were in general use at the time, many of which contained arsenic or lead. Lillie Langtry became the first woman to endorse a commercial product, when her famous ivory complexion gained her a contract to advertise Pears soap.

Pears soap BBC - A History of the World - Object : Pears soap

The takeover process was completed in 1920 [10] and marketing and other secondary functions moved to Port Sunlight in north-west England, but production continued at Isleworth. At that time, Soho was a high-end residential area, and Pears' clientele included many wealthy socialites who took pride in their appearance. From the early 20th century, Pears was famous for the annual "Miss Pears" competition, in which parents entered their children into the high-profile hunt for a young brand ambassador to be used on packaging and in consumer promotions.He was first described as such in T F G Coates, 'Mr Thomas J Barratt, "The father of modern advertising"', Modern Business, September 1908, pp 107-15. As soon as the translucent amber liquid had cooled enough to solidify, it was extruded into opaque oval bars that were cut into bath- or toilet-weight tablets, ready for beginning their long spell in the drying rooms (ovens). The aroma of the classic transparent amber bar, which used to be characterized by a mild, spicy herbal fragrance, had been altered to a stronger aromatic scent.

Pears Transparent Soap 125g | Toiletries | Superdrug

The first of the famous Pears soap marketing campaigns used Giovanni Focardi's most well-known statue, You dirty boy! The soap bars were laid out on wooden trays in drying rooms known as "ovens" about the size of a domestic garage. Pears soap is now made in India by Hindustan Unilever, a company in which Unilever now has a 67 percent share.While we have taken care in preparing this summary and believe it to be accurate, it is not a substitute for reading the product packaging and label prior to use. On 6 January 2010, after a Facebook campaign, it was reported in the media that Pears planned to abandon the new formula and that by March 2010 a new version would be available that is "much closer to the original". The entire Pears plant was a small almost self-contained annexe at the rear of the administration block. The statue was so popular that Pears purchased the rights to produce copies as advertisements for its soap products. Andrew's grandson-in-law, John Barrett, was the marketing genius who made Pears soap a household name.

Pears Amber Soap 2 x 100g | Boots

Most of the content on A History of the World is created by the contributors, who are the museums and members of the public. Using the artist John Collier's 'Water baby' (1890) to advertise the soap in the Illustrated London News summer edition 1895, p. Also, the information may need to be expanded as there are at least four ingredient listings known to exist for Pears soap in recent years.Pears' unique manufacturing process required the soap to be dried for up to thirteen weeks so that the alcohol used in the process could evaporate and be re-used. In the late 19th century, to publicise its products, Pears distributed coins countermarked with "Pears Soap". It contains synthetic lab-made or plant-derived chemicals like propylene glycol, BHT, and Tetrasodium EDTA. In October 2009, the formula for the transparent amber soap was altered from the original to become 'Gentle Care' and wrapped in an inner cellophane covering.