To further develop and tailor his products to athletes' specific needs, Dassler asked them to return their worn footwear when no longer needed, with all the shoes eventually ending up in his attic (to this day, many athletes return their shoes to adidas, often as a thank you after winning a title or breaking a world record). This collection now makes up the "adidas archive", one of the largest, if not the largest archive of any sports goods manufacturer in the world-which photographers Christian Habermeier and Sebastian Jäger have been visually documenting in extreme detail for years. Introducing your all-new 3-Stripe experience – here’s the adidas Originals Hub. Exclusively on our size?launches app, this is your new go-to destination for all-things adidas Originals, with the first installment of our ?exclusive archive landing, plus all the latest launches and an insight into the world’s most renowned collectors. That’s not all either, keep your eyes peeled for the next phases of the adidas Archive, plus there will be stories behind the names of trainers and insights into some of the label’s most seminal releases. To further develop and tailor his products to athletes’ specific needs, Dassler asked them to return their worn footwear when no longer needed, with all the shoes eventually ending up in his attic (to this day, many athletes return their shoes to adidas, often as a thank you after winning a title or breaking a world record). This collection now makes up the "adidas archive", one of the largest, if not the largest archive of any sports goods manufacturer in the world—which photographers Christian Habermeier and Sebastian Jäger have been visually documenting in extreme detail for years.

More than 100 years ago the brothers Adolf ("Adi") and Rudolf Dassler made their first pair of sports shoes. Hundreds of groundbreaking designs, epic moments, and star-studded collabs later, this book presents a visual review of the adidas shoe through almost 200 models. A label that’s not short in heritage, we’ll be chronicling its rich history in both the entwining worlds of sportswear and streetwear, while also delving into its cultural prominence today. So, now onto what you need to know to get involved! Firstly, this archive will be found on our size?launches app, we’ll place the links below just in case you don’t have it. The first installment of the archive will be landing very soon, and we’ll be adding amazing content along the way, with cultural insights, the stories behind the names, celebrations of icons and, of course, all the forthcoming releases that are landing. 3-Stripes – it’s a culture.

Access Exclusive Content All Year

From 1st July 2021, VAT will be applicable to those EU countries where VAT is applied to books - this additional charge will be collected by Fed Ex (or the Royal Mail) at the time of delivery. Shipments to the USA & Canada: years ago the brothers Adolf ("Adi") and Rudolf Dassler made their first pair of sports shoes. Hundreds of groundbreaking designs, epic moments, and star-studded collabs later, this book presents the first visual review of the adidas shoe through more than 350 models including never-before-seen prototypes and one-of-a-kind originals. If you're coming to Coles by car, why not take advantage of the 2 hours free parking at Sainsbury's Pioneer Square - just follow the signs for Pioneer Square as you drive into Bicester and park in the multi-storey car park above the supermarket. Come down the travelators, exit Sainsbury's, turn right and follow the pedestrianised walkway to Crown Walk and turn right - and Coles will be right in front of you. You don't need to shop in Sainsbury's to get the free parking! Where to Find Us