OPEN YOUR COLOURING CREAM BY UNSCREWING THE CAP AND REMOVING THE GREY RING. RESCREW THE CAP TO PIERCE THE TUBE. YOUR COLOURING CREAM (1a) WILL ALREADY BE PIERCED FOLLOWING THE SKIN ALLERGY TEST. POUR IT ENTIRELY INTO THE DEVELOPER (1b). CLOSE THE APPLICATOR TIP AND SHAKE IT TO OBTAIN A COMPLETELY EVEN MIXTURE. TWIST OFF THE APPLICATOR TIP IMMEDIATELY TO AVOID THE BOTTLE BURSTING. YOU CAN CHOOSE TO USE THE COMB APPLICATOR – IDEAL FOR MID-LENGTH OR STRAIGHT HAIR. New routine, formulated to be used specifically after Excellence Cool Crème. It reveals colour radiance and keeps your beautiful cool colour over time. Prescriptions must be written on an Authority Prescription Form, and the approval number must be noted on the prescription. Pharmacists cannot dispense the item as a pharmaceutical benefit unless it has been approved by Medicare Australia (indicated by the presence of the approval number). Anti-Brass Purple Mask. Week after week, it neutralises the unwanted yellow and orange tones thanks to unique technology of purple dyes.

description":"Did you know that our most coveted natural blonde shades are in fact the result of a chance genetic mutation? This genetic change is so tiny that it involves only one letter amongst the three billion that make up your DNA. It’s therefore not surprising that only 2% of blondes are au naturel, as even the most iconic blonde bombshells have nearly all had a helping hand from the dye bottle. SHAMPOO. REMOVE THE GLOVES, BREAK OFF THE BOTTLE CAP OF THE POST-COLOUR PURPLE SHAMPOO (2) AND APPLY TO YOUR HAIR. MASSAGE UNTIL THE FOAM IS RICH AND DENSE AND THEN RINSE. Developer: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • GLYCERIN.(F.I.L. C202318/2). 1241644 B- Purple Shampoo: AQUA /WATER • SODIUMLAURETH SULFATE • COCAMIDOPROPYL BETAINE • DIMETHICONE • SODIUMCHLORIDE • PARFUM/ FRAGRANCE• HEXYLENE GLYCOL • CITRIC ACID • SODIUM BENZOATE • SODIUM HYDROXIDE • AMODIMETHICONE • CARBOMER • GUAR HYDROXYPROPYLTRIMONIUMCHLORIDE •TRIDECETH-10 • GLYCERIN • SALICYLICACID • GLYCOL DISTEARATE • MICA • LINALOOL • HEXYL CINNAMAL • PEG-100 STEARATE • STEARETH-6 • PHENOXYETHANOL • ISOEUGENOL • COCO-BETAINE • TRIDECETH-3 • CI 77891 / TITANIUM DIOXIDE • BENZYL ALCOHOL • ACETIC ACID • FUMARIC ACID • CI 60730 / EXT. VIOLET 2 (F.I.L. C248857/1). url" : "https://www.lorealparis.com.au/face-serums-the-magic-elixir-to-add-to-your-skin-care-routine", L'Oreal Paris Excellence Crème permanent hair dye, up to 100% grey hair coverage, natural-looking hair colour result, blonde hair dye 6.11 Ultra Ash Dark BlondeB - Gentle Ph Shampoo: Aqua / Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Dimethicone, Sodium Chloride, Parfum / Fragrance, Hexylene Glycol, Citric Acid, Sodium Benzoate, Sodium Hydroxide, Amodimethicone, Carbomer, Guar Hydroxypropyltrimonium Chloride, Trideceth-10, Glycerin, Salicylic Acid, Glycol Distearate, Mica, Linalool, Hexyl Cinnamal, PEG-100 Stearate, Steareth-6, Phenoxyethanol, Isoeugenol, Coco-Betaine, Trideceth-3, CI 77891/ Titanium Dioxide, Benzyl Alcohol, Acetic Acid, Fumaric Acid, CI 60730 / Ext. Violet 2 (F.I.L. C248857/1) MASSAGE THOROUGHLY. MASSAGE THE MIXTURE TO ENSURE THE PRODUCT IS THOROUGHLY WORKED INTO THE HAIR AND IS EVENLY SPREAD. LEAVE FOR ANOTHER 5 MINUTES. Developer: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin (F.I.L. C202318/2) CINNAMAL • PEG-100 STEARATE • STEARETH-6 • PHENOXYETHANOL • ISOEUGENOL • COCO-BETAINE • TRIDECETH-3 • CI 77891 / Grey Coverage with lasting anti-brass results (*if the 60ml conditioner is applied after 2 and 4weeks).

APPLY. NEXT, APPLY THE REMAINING PRODUCT THROUGHOUT THE LENGTHS AND ENDS. AGAIN, LEAVE TO DEVELOP FOR 5 MINUTES. MASSAGE. MASSAGE THE ROOTS TO ENSURE THE PRODUCT IS THOROUGHLY WORKED INTO THE HAIR AND IS EVENLY SPREAD. LEAVE FOR 15 MINUTES ON THE ROOTS. Developer: AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA •ANTI-BRASSINESS PURPLE TECHNOLOGY New routine, formulated to be used specifically after Excellence Cool Crème. It reveals colour radiance and keeps your beautiful cool colour over time. CETYL ESTERS•ISOPROPYL ALCOHOL•SODIUM PCA•TRIDECETH-6•PANTHENOL•CANDELILLA CERA•CETRIMONIUM CHLORIDE

APPLY. START APPLYING THE COLOUR MIXTURE AT THE ROOTS OF DRY, UNWASHED HAIR. USE THE BOTTLE TIP TO SEPARATE THE HAIR SECTION BY SECTION. KEY FEATURES• Features NEW anti-brass purple technology for radiant long lasting anti-brass colour that starts cool and stays cool (*if the 60ml conditioner is applied after 2 and 4weeks). Colouring Cream: Aqua / Water, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate, CI 77891 / Titanium Dioxide, 2,4-Diaminophenoxyethanol HCL, m-Aminophenol, Ascorbic Acid, Sodium Metabisulfite, Thioglycerin, Toluene-2,5-Diamine, Dimethicone, Proline, Carbomer, Threonine, Resorcinol, EDTA, Parfum / Fragrance (F.I.L. C227584/1) Delicately cleanses the scalp and hair by gently rinsing away excess residue. Smooths the hair and reveals a radiant colour. RINSE. KEEPING THE GLOVES ON, ADD A SMALL AMOUNT OF WATER TO YOUR HAIR AND MASSAGE. THEN RINSE THE COLOUR OUT UNTIL THE WATER RUNS CLEAR.Our latest obsession: glowing, dewy, youthful skin. The key to your best skin yet? A dedicated skincare routine carefully tailored to your skin type and concerns. With skincare products foranti-ageing, brightening, and more, the L’Oréal Paris range is designed to replump and reinvigorate any complexion at any age. With products designed to suit every skin type, whether your skin is normal, oily, dry, sensitive or combination, build your best skincare routine with L’Oréal Paris.

OPTION 1 – ON NATURAL HAIR – YOU HAVE NEVER COLOURED YOUR HAIR OR YOU LAST COLOURED YOUR HAIR OVER 3 MONTHS AGO. description":"From colour-protect products to purple conditioner, L'Oréal Paris explains how to neutralise brassy hair for a full, vibrant colour! " This guide to ceramides for skin will explain the benefits of these ingredients and answer questions like ‘can you mix ceramides with retinol?’. We’ll also provide ceramide product recommendations from the L’Oréal Paris beauty experts."

AMMONIUM HYDROXIDE•HEXADIMETHRINE CHLORIDE•LAURIC ACID•GLYCOL DISTEARATE•POLYQUATERNIUM-22•ETHANOLAMINE•p- HYDROXYPROPYLTRIMONIUMCHLORIDE • TRIDECETH-10 • GLYCERIN • SALICYLICACID • GLYCOL DISTEARATE • MICA • LINALOOL • HEXYL description":"See the answers to questions that the public have asked to help alleviate your first time colouring fears."

Common Uses

COLOUR CREME / CRÈME COLORANTE : AQUA•CETEARYL ALCOHOL•DECETH-3•PROPYLENE GLYCOL•LAURETH-12•OLETH-30 description":"It’s time to get real for a minute, as much as we’d like to go to our favourite colourist for a fresh new hair colour or to cover troublesome greys, the cost that comes along with it isn’t as great. Not to mention, sometimes it’s just not possible to get to the salon. That’s where colouring your hair at home comes in.