a b c d Econimist Intelligence (1998). "Marketing in Europe". Marketing in Europe. Group 3, Chemists' Goods, Household Goods, Domestic Appliances. London: The Unit: 103. ISSN 0025-3723. Your amazing Milka Alpine chocolate sprinkled with some caramel beads! Get in this wave of amazing flavor! a b Dealbook (2011-08-04). "Kraft, From Roll-Up to Spinoff". The New York Times . Retrieved 2015-09-23. Hollis, Nigel (2008). The Global Brand: How to Create and Develop Lasting Brand Value in the World (1sted.). New York: Palgrave Macmillan. ISBN 9780230606227. Milka- Categorydetail". Milka.fr. Archived from the original on March 11, 2015 . Retrieved 2015-04-13.

a b "The history of Kraft and its many, many brands". Telegraph. 2010-12-02 . Retrieved 2015-09-23. Throughout the years, the brand has experimented and created numerous flavors on top of the original creation. But one thing is for certain. No matter the flavor enhancements introduced, or the way that the chocolate is being marketed, the company does make sure to retain the original recipe for this particular treat. Milka Werbung It's cool man". YouTube. 2011-05-08. Archived from the original on 2021-12-12 . Retrieved 2015-04-13.

Milka bar online ordering

Milka has put focus on “tenderness” being their main advertising theme since the 1960s. [9] In 1972, the Milka cow named Lila [9] ("Lila" being German for lilac, purple, violet.) became the face of their advertising campaigns and has remained so to the current day. Milka has sponsored many alpine skiing stars since 1995, including five World and Olympic champions. [9]In 2015, Milka used a lilac-colored boat with Lila the mascot on it to tour the rivers of Germany and Austria during the summer. This boat was dubbed the “Muhboot” (pronounced Moo-boat), [9] a pun on "U-Boot" (German for submarine). The brand's name is a portmanteau of the product's two main ingredients: " Milch" (milk) and " Kakao" (cocoa). [9] History [ edit ] Early ad for Milka MC. The Manufacturing Confectioner". Manufacturing Confectioner. Chicago: Manufacturing Confectioner Pub. Co. 77: 66. 1997. ISSN 0163-4364. Bailey, Elizabeth (1981-02-04). "CHEAP CHOCOLATE WORRIES THE SWISS". The New York Times . Retrieved 2015-09-23. a b c d e f "2017 Fact Sheet" (PDF). Milka. Archived from the original (PDF) on September 17, 2018.

Alpine milk chocolate (60%) [sugar, cocoa butter, cocoa mass, skimmed milk powder, whey powder, butterfat, emulsifier (soy lecithin), flavoring)], wheat flour, hydrogenated and non hydrogenated vegetable oil, whey powder, fat reduced cocoa powder (1.6%), cocoa powder (0.39%), emulsifier (soy lecithin), leavening (sodium bicarbonate, magnesium carbonate), salt, flavorings. Lo and behold – a whole new pastry and definitely one for the books chocolate was created! Dubbed as Milka last 1901 (with the names as a combination of the treat’s two prime ingredients: MILch (for milk!) and KAkao (chocolate goodness!), the humble and tasty food creation soon transformed into a brand – which still delights those with a sweet tooth today! COMPANY NEWS - 14.9% of Rowntree To Jacobs-Suchard". The New York Times. Reuters. 1988-04-14 . Retrieved 2015-09-23. It is just that amazing – a legacy on its own, this yummy delight is sure to make you smile! How Milka is MarketedOn November 17, 1825, Swiss chocolatier Philippe Suchard (1797–1884) established a pâtisserie in Neuchâtel where he sold a hand-made dessert, chocolat fin de sa fabrique. [10] The following year, Suchard founded Chocolat Suchard and moved production to nearby Serrières, where he produced 25–30kg of chocolate daily in a rented former water mill. During the 1890s, milk was added to Suchard's chocolate, [11] closely following the launch of the Gala Peter brand, founded by Daniel Peter, another Swiss chocolatier. Milka - Van Columbus tot Suchard". Milka.nl. Archived from the original on 2015-05-20 . Retrieved 2015-04-13. Kraft Foods Chocolate Treats Make Easter Especially Delicious". Mondelez International, Inc . Retrieved 2015-04-13. L'historique de Milka: comment est né le nom Milka". Milka.fr (in French). Archived from the original on August 19, 2014 . Retrieved 16 November 2014.

MC. The Manufacturing Confectioner". 86. Manufacturing Confectioner Pub. Co. 2006. {{ cite journal}}: Cite journal requires |journal= ( help) To create brand recall, Milka came up with a nice and cute symbol to represent the tasty chocolate creations. The chocolates have always been presented and wrapped in purple. And to stay in line with the color scheme, a purple cow was designated to be the main mascot of the brand. Milka – Táblás Milka". Milka.hu. 2014-08-27. Archived from the original on December 20, 2014 . Retrieved 2015-04-13. MC. The Manufacturing Confectioner. Vol.Band 78 (Ausgaben 7-12ed.). Manufacturing Confectioner. 1998.

MC. The Manufacturing Confectioner". Manufacturing Confectioner. Chicago. 88: 66. 2005. ISSN 0163-4364. Whiteworth, Joe (2 December 2016). "Czech consumer 'harmed' after eating Mondelēz Milka chocolate". Food Quality News . Retrieved 6 September 2017.