Designing and Conducting Mixed Methods Research

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The methodology chapter should referenceyour use of quantitativeresearch, qualitativeresearchand/or mixed methods.The following is a description of each along with their advantages and disadvantages. If the research involves human subjects, then include a detailed description of who and how many participated along with how the participants were selected. what was the size of your sample?Who made up your sample?How did you select your sample population? Why did you choose thatparticular samplingstrategy?)

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There are several methods you can use to get primary data. To reiterate,the choice of the methods should depend on your research question/hypothesis. In this case, a group of people (normally, 4-12) is gathered for an interview where the interviewer asks questions to such group of participants. Group interactions and discussions can be highly productive, but the researcherhas tobeware of the group effect, whereby certain participants and views dominate the interview (Saunders, Lewis and Thornhill 2015, p419). The researcher can try to minimise this by encouraging involvement of all participants and promoting a multiplicity of views. Ensuring Ethical Conduct of Research With Human Subjects and Developing a Mixed Methods Research Protocol

Secondary data are data (primary sources) that were originally collected by someone else (Saunders, Lewis and Thornhill 2015, p316). why did you choose one technique over another? What were the advantages and disadvantages of the technique you chose?

Sage Recommends

Fetters, Michael D. The Mixed Methods Research Workbook: Activities for Designing, Implementing, and Publishing Projects. 0 vols. Mixed Methods Research Series. Thousand Oaks: SAGE Publications, Inc., 2020. https:// doi. org/10.4135/9781071909713. This short video on qualitative interviews discusses best practices and covers qualitative interview design, preparation and data collection methods.