The Keurig system benefits from the razor-and-blades business model; consumers have to buy high-margin K-Cup pods if they want to continue to use their machine. The investment in Keurig also dissuades users from switching to a competitor.

Many coffee companies have successfully pivoted to focus on ground coffee beans, single-serve coffee pods, and at-home coffee machines. This ensures that customers can continue enjoying their favorite drinks at home. Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period. Coffee is part of the broader consumer goods sector, which is generally considered to be recession-proof. Simply put, people typically continue buying consumer goods even during tough economic times. Detailed information on factors that will drive the growth of the cold brew coffee market between 2023 and 2027 Although there are many different varieties of coffee plant, only two species are of major economic importance. These are Coffea Arabica and Coffea Robusta. Today, more than 60 per cent of the world’s coffee output is produced from Arabica beans. The Arabica bean is considerably more demanding than Coffea Robusta. Coffea Arabica originates from what is now Ethiopia, whereas the Robusta bean comes from Indonesia and can be cultivated even at heights of between 200 and 600 metres. Besides these two main species there are also other exclusive bean species such as Liberica and Excelsa.That’s because the company owns several brands of coffee that you can brew at home, like Folgers, 1850, and Cafe Bustelo. Global Cold Brew Coffee Market Customer Landscape Who are the Major Cold Brew Coffee Market Vendors? The process of manufacturing coffee tends to be very hard on the environment. If you are concerned with the health of our ozone layer, you may want to be selective as to who you buy from. There are companies that use low-impact processing centers to create a delicious coffee that won’t harm Mother Earth. Sales from KDP's coffee systems only grew 6% in 2021, suggesting the category may be maturing. Demand for soda has also been declining. However, the high-margin Keurig will continue to crank out profits for KDP. 3. Nestle

The company recently posted an incredible earnings report for the third quarter, driven mainly by its uber-successful rewards program.Nestle, the world's biggest food business, is a diversified conglomerate with more than 2,000 brands across categories such as coffee, tea, bottled water, candy and sweets, soups, condiments, and pet food. Although a company this diversified can't be distilled into a single product, coffee is a major component of its business, and brands such as Nescafe, Nespresso, and Coffee mate are known around the world. Factors such as the rising demand for coffee pods and iced teas and the increasing number of vendors offering various innovative flavors of iced tea, green tea, and organic tea are expected to hinder the growth of the market. Other influencing factors, such as the surging demand for cold coffee and the emergence of several cafes worldwide that offer variants like frappe and other RTD products, have further enhanced the threat to the market. Environmentally sound coffee is usually pretty expensive, but with a little hunting, it may be possible to get a good deal. The global coffee market is segmented by product type, distribution channel, and geography. By product type, the coffee market is segmented into whole-bean, ground coffee, instant coffee, and coffee pods and capsules. Based on distribution channel, the market is segmented into on-trade and off-trade. The off-trade channels include supermarkets/hypermarkets, convenience stores, specialist retailers, and other channels. By geography, the market covers the major countries in North America, Europe, Asia-Pacific, South America, and Middle East & Africa. For each segment, the market sizing and forecasts have been done in value terms (USD million). Product Type

Coffee is regarded as the most important export commodity after crude oil, and is therefore of high economic importance for the coffee producing countries. More than 100 million people earn their living from the production and processing of coffee and many countries in the third world depend entirely on the coffee trade. Because the market prices for coffee have fallen considerably in recent years, however, the proceeds from coffee sales are frequently no longer sufficient to cover the production costs, something which hits small farmers particularly hard. The increasing popularity of instant coffee among millennials and product launches are notably driving the market growth, although factors such as the surging demand for substitute products may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage. The company has been very committed to paying off debt and strengthening its finances, which could be very rewarding for investors. Restaurant Brands International (NYSE: QSR) The rising number of mergers and acquisitions as well as the opening of new chains will fuel the global cold brew coffee market growth. Several vendors in the market are carrying out mergers and acquisitions (M&A) to expand their product portfolios for cold brew coffee and also to enter into the emerging RTD coffee segment as well as the market. Large players acquire smaller players to gain access to new products at lower costs.The overall powdered and liquid beverages category is highly profitable, with an underlying operating profit of 23.5%, making it the company's second-most-profitable category. The cold brew coffee market is estimated to grow at a CAGR of 7.73% between 2022 and 2027. The size of the market is forecast to increase by USD 439.93 million. The growth of the market depends on several factors, including the increasing popularity of instant coffee among millennials and product launches, the proliferation of organized retailing outlets worldwide, and the health-promoting benefits of cold brew coffee. The Arabica species is cultivated and processed primarily in Brazil and Columbia. Coffea Arabica is also produced in Costa Rica, Mexico and Guatemala, however. The most important producers of Coffea Robusta are Africa and Asia. In 2005 around 28.2 per cent of the world’s harvest of green coffee beans came from Brazil, making the country the world’s largest coffee producer. In recent years world production has increased further from 90 million bags to 100 million bags. Coffea Robusta accounts for around 40 per cent of this. The increasing popularity of instant coffee among millennials and new product launches are key factors driving the global cold brew coffee market growth. The spending power of Millennials is higher than that of Baby Boomers, and it is expected to increase during the forecast period. Coffee consumption has been increasing among Millennials, with instant coffee increasingly becoming popular. Flavored instant drinks are in high demand from Millennial consumers. Vendors, therefore, offer new products that target the Millennial population. Coffee shop chains have the potential to increase earnings even more now that life is returning to normal.

The arabica-based cold brew coffee segment was valued at USD 504.22 million in 2017 and continue to grow by 2021 . Over the same period, the global arabica-based cold brew coffee market was moderately fragmented due to the presence of numerous regional and a few global vendors. Factors such as the growing presence of organized retailing outlets that offer arabica-based cold brew coffee and the increasing frequency of new product launches featuring the same are estimated to drive the growth of the arabica-based cold brew coffee segment during the forecast period. Which are the Key Regions for the Cold Brew Coffee Market?

To learn more about this report, Request Free Sample Cold Brew Coffee Market: Key Drivers, Trends, Challenges, and Customer Landscape Also, keep in mind that there are plenty of options. You can also invest in coffee technology companies. For example, Keurig Dr. Pepper Inc (NASDAQ: KDP) is a solid coffee tech company to watch out for. How Do I Invest in Coffee? The first Tim Hortons opened in Ontario in the 1960s and has since become a crucial part of Canadian culture.