jarroditshallbe - great point! I think part of the uproar about getting anything for free in perfume is that we as an audience are looking for a way to easily distinguish "content that is worth our time" from "content that isn't." I understand and empathize with that need because there is SO MUCH content about perfume out there to sift through. Whether or not I expressed it well in my article, I do think part of my motivation for writing was to say, "We all have to find ways to navigate the great wall of content that is available, and if you're a person who sees the act of receiving something for free as a method, that's ok -- but to me, I'm most concerned with the perceived quality of the review. Was I informed, entertained, or did I come away with something I didn't have before watching/reading?" Not so with this fragrance, at least for me. It's woody, warm, fresh, earthy, dark, tart yet soft, almost a bit pungent and minimally sweet.

Alcohol denat., parfum (fragrance), aqua (water), alpha-isomethyl ionone, benzyl alcohol, benzl benzoate, benzyl salicylate, citral, citro- nellol, eugenol, farnesol, geraniol, isoeugenol, limonene, linalool I Don't Know What is such a polarising fragrance, people seem to either love it or hate it. I think what it comes down to is its use of synthetic ingredients Iso E Super and Civettone. If you like Molecule 01 or JHAG Not A Perfume then you will likely appreciate IDKW. I recently blind bought Montale Pure Love because I read here that it was very similar to ILNYFH (Bond). FAIL. To me it’s nothing like it!If you want unbiased content about perfume, you’ll find it in perfume reporting; stories about factual events and discoveries in the fragrance world. Everything else is probably still journalism – just don’t expect it to be objective reporting.

I think that instead of using word BIAS we should concentrate on GENUINE. How people get their frags for a review, i couldnt care less, but what irritates me is constant praise of an absolute sh!t of a fragrance, especially when its an ambroxan bomb or a chemical smelling mess. With all the advancements we make in industry we should be making perfumes that previous generations could only dream about, instead we take talented perfumers to create garbage and hype it on youtube. What a sad state of affairs. Like I said, I agree with much of these newfound ethics codes. I’m all for “ethical” reviewers who refrain from intentionally misleading their audience, but I’m confused by this demand we’ve placed on them to be “credible,” too. It’s a little bit funny actually because I remember being quite overjoyed by seeing some YouTuber review a free spray sample. Why? Because one alternative of that is free full-sized bottle which almost always bring down the reviewer/influencer/salesperson’s credibility, personally. I Don't Know What by D.S. & Durga is a perfume that undeniably stands out from the crowd. This is a perfume that neither sways too feminine nor too masculine, making it a great choice for those seeking something that defies the traditional gender-binary scents. D.S. & Durga’s 2018 release, I Don’t Know What, is described as “a fragrance enhancer with a transparent radiance that gives any perfume a certain, as the French say, ‘I Don’t Know What.’” So while it may not seem ideal to try a fragrance enhancer on skin by itself, I nonetheless want to experience it that way and evaluate it on its own merits.Regardless of how seriously you take the art or craft of perfumery, there is undoubtedly an aspect of subjectivity about it, both from an art appreciation standpoint and a scientific one. I Don’t Know What is a wonderful tool for anyone who wants to play around with perfume. Of course it can be worn as a modern wonderfully transparent aroma, but it can also be layered over anything. Often when I leave the house, I will wear a touch of sandalwood, rose, jasmine, patchouli, oud, etc. These oils are lovely but can be muddy and they don’t last more than a few hours. IDKW sprayed over them makes the oil into a PERFUME. It does this because it is made with no notes! It is a secret combination of materials that perfumers use to highlight and enhance notes in a perfume. A Bergamot accord announces freshness, Vetiver Acetate a thin amber, Firsantol a lingering sandalwood, Iso E Super a radiance, and so on. It is like a building with only structure – no interior. You can fill in the interior with an oil, a scent you like, even an old scent that has lost its way. IDKW is built to layer and enhance everything else it touches.

But, somehow, we’ve assigned perfume reviewers the reverential task of being completely “impartial,” as if anyone who talks about an art form can be!

Wish List

It's special, like you have an aura around you that captivates you and it almost has something mysterious about it. You can not really explain it, just a I don't know what.