The global athletic powerhouse soon expanded the Livestrong brand to yellow exercise gear and much, much more. The foundation changed its name from the Lance Armstrong Foundation to the Livestrong Foundation in November 2012. It appeared he started using LIVESTRONG as a brand to elevate himself and as a shield to cover or dodge criticism of his unsportsmanlike behavior. The Livestrong Foundation is a United States nonprofit organization that provides support for people affected by cancer.

Casting the doping allegations aside, Lance Armstrong did more good than bad, he changed a generation’s view on cancer,” tweeted Eric Liu, echoing a common sentiment.To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Living with cancer, regarding it a as a fact of life, not a sentence of death, is a challenge which millions of people around the world carry out with determination and grace. Also, the International Cycling Union announced Monday that Armstrong is being stripped of his Tour de France titles.

Eyebrows can make or break a look, and as a beginner, you might find it challenging to achieve the perfect arch or thickness. Cyclists Fighting Cancer are offering a service that sends yellow bracelets to a factory in the USA for recycling and replaces them with a Cyclists Fighting Cancer 'Keep Pedalling' blue wristband.These yellow circlets are emblazoned with the "Live Strong" motto adopted by the Lance Armstrong Foundation, a charitable endeavor that supports people affected by cancer.