Vizcaya represents a full product line from Oliver & Oliver, naming this expression after the impressive age of the spirit. It’s aged for an average of 18-21 years in bourbon barrels and is made from fresh cane juice instead of molasses. Julian Barcelo emigrated in 1929, moving from Spain to Santo Domingo where he founded Barcelo & Co. He began perfecting his craft before launching the Ron Barcelo label in 1950 which has grown into a well-known Dominican rum, distilled using only 100 percent Dominican sugar cane juice. For almost 100 years, Ron Barceló has maintained its status as the Dominicans’ rum, bringing flavours and textures from its country to foreign consumers. Ron Barceló is the most exported Dominican brand, reaching more than 80 countries around the world. Each of its bottles is a symbol of its own country’s culture. In the Dominican Republic, Barceló is known for its exacting quality standards and is recognised for its positive impact on the country’s environment and socio-economic conditions. An international presence Ron Barceló’s rum origins date to 1929 when Julián Barceló arrived in the Dominican Republic from Spain with the aim of creating the best rum in the world. The next year, Barceló & Co was founded, and production and commercialisation began. However, it was not before 1950, after years of experimentation, that the brand really positioned itself on its local market with two products: Barceló Blanco and Dorado.

Take a trip to the Dominican Republic with Ron Barceló and discover the brand’s latest pride and joy: Barceló Imperial Maple Cask. Today, the company is one of the largest contributors to the Dominican Republic in terms of investments, eco-friendly commitments, fiscal contributions, and high-quality standards towards local and international consumers. Overall, the Ron Barcelo Imperial Rum is matured for ten years, finishing with two years in horizontal French oak barrels. This is contrary to the traditional vertical aging in bourbon barrels.This ultra-premium rum follows in the footsteps of Barceló Imperial Porto Cask, and Barceló Imperial Mizumara Cask. Ron Barceló is a Dominican rum that is considered an iconic brand, with production localised in the main sugarcane‐producing province of the country: San Pedro de Macoris, in the Dominican Republic. Our Alcoholes Finos Dominicanos distillery is there, as is the Ron Barceló production plant. Rum production is achieved under a 100%‐controlled process by the brand, guaranteeing the best quality of Dominican rum, from the sugarcane fields to the bottling of the final product. We are the only producer of Dominican rum that produces its rums from the fermentation and direct distillation of the sugarcane juice. What are the trends in the rum category right now? Thanks to the careful preparation of each product, adapting to the consumers’ tastes around the world, and to an international marketing strategy, Ron Barceló now reaches countries on five continents. These include competitive markets such as Russia, the United States, Spain, Germany, Czechia, China, Chile, Colombia or Peru.

This classic, beachy recipe requires the use of a real coconut. If you can’t get one you can still make the drink, but it’s better to go after the true experience. Translated as “crazy coconut,” it’s famous among locals and while many variations exist, nothing beats the original recipe. A younger expression from Brugal, their XV Rum is a blend of rums, aged first in white American oak barrels for three to eight years. They are then aged for an additional two to three years in ex Pedro Zimenex sherry casks. The result is the perfect combination of dry and sweet with incredible smoothness. years later, in 2001, it partnered with a group of Spanish entrepreneurs to create a strategic alliance with the aim of selling products all over the world, with the exception of the Dominican Republic. In 2002, Barceló & Co separated itself of its global operations and the Barceló Díaz and García families created a new company, called Añejos Barceló, now Ron Barceló S.R.L.. In 2006, this company acquired the Barceló rum rights in its country. From that moment, the brand set its new precedent in sales volume, portfolio expansion, positioning, innovation and internationalisation. The Dominicans’ rum The global marketing director for Dominican rum brand Ron Barceló shares her thoughts on trends in the category and what makes her brand unique. Chiara PennacchioThe nose here is quite complex with many different aromas to navigate. First, you find notes of wood and spice soon followed by almond and butterscotch. Leave it to breathe for a moment and you’ll find that notes of vanilla, banana peel, and oranges emerge. Its corporate vision is to promote social well-being while maintaining its commercial operations. To do so, Barceló involves its collaborators in community initiatives. Since 2009, the company has launched multiple social programmes through its AFD-Barceló Foundation, in partnership with Alcoholes Finos Dominicanos. Barceló Imperial Maple Cask is a rum that boasts a dark amber-brown colour and reddish tones, akin to maple leaves in autumn, and ochre colour of the stills in which the rum is made. The liquid delivers aromas of melted caramel, plum, vanilla, and maple honey. The Ron Barceló brand was introduced in 1930 by Spanish immigrant Julian Barceló, domestically Ron Barceló is widely accepted as the market leader. You can find a lot of history on the Barceló and Dominican rum in general at the Dominican Rum Guide.

Following his dream of devising the best rum in the world, in 1929, a young Julián Barceló from Spain arrived in Santo Domingo and founded Barceló & Co. Soon he began producing one of his first rums and selling it throughout the country. With the idea of expanding the brand, in the 90s Barceló & Co. gave a group of Spanish businessmen, with a long history of producing wines and spirits, the rights to export Ron Barceló. These entrepreneurs founded Ron Barceló SRL.. In 2006, by then sold on 25 international markets, Ron Barceló SRL. took over Ron Barceló completely, with the third generation Barceló's, namely the Barceló Díaz and Garcia families, remaining on the Board of Directors.This cookie is set by Rubicon Project to control synchronization of user identification and exchange of user data between various ad services.